About This Project

Radenci, Slovenia 
23 -25 October 2014

SPA-CE was held for the sixth time and has after Hungary returned to Slovenia.  Karmen Novarlič, Head of Slovenian Tourist Board and partner at SPA-CE, emphasized the importance of the event being held in Slovenia: “The SPA-CE trade show represents an important meeting point for potential buyers and Slovenian spa & wellness providers as well as providers from the wider Central European region. It is of great importance for Slovenian tourism because the potential buyers have the opportunity to in one place – this year in Radenci – and from first-hand get to know the rich Slovenian spa and wellness offer.”

Organizers were happy to confirm spa and wellness providers came from more countries than ever. Iztok Altbauer, Director of Slovenian Spa Association and initiator of SPA-CE explained: “While many exhibitors from Slovenia, Croatia, Hungary, Slovakia and Czech Republic remained loyal to the show, for the first time ever Serbian Spas Organisation representing the entire region of Serbia and Croatian Wellness and Fitness Association representing wellness and fitness offer of Croatia took advantage of the best B2B spa & wellness platform.” And added: “We also extended a very warm welcome to hosted buyers looking to discover spa and wellness offer presented at SPA-CE 2014. More than 90 percent of them were new to the show and were eager to sit down with new potential partners to discuss the possibility for collaboration. We are certain they came to the right place, a place where new ideas for relaxed and healthy way of living come to life every year.”

New trends and spa and wellness programmes was presented during SPA-CE conference. Iztok Altbauer explained: “Like every year, also the 6th SPA-CE conference enriched us with top speakers from spa and hospitality industry. Presenting FIT Reisen was Claudia Wagner, Managing Director of FIT Reisen from Germany. Successful model of reservation platform specially dedicated to the needs of the spa offer was presented by Željko Rešetar, CEO at PHOBS from Croatia. Dr. Natasha Nikolich from Sava Hotels & Resorts spoke about water and medicine for the purpose of health and good feelings. We also learnt about the new partnership project between SPIRIT/STO and Slovenian Spa Association that is defining the new strategy of the Slovenian spas 2015-2020 with more focus on health tourism in the spas, on medical spas product and on the transformation from wellness to selfness.”

For all attending the sixth SPA-CE this was the perfect chance to in one place encounter tradition, the latest trends as well as new business partners and thus combine the past and the future of spa and wellness tourism.